GARMIN and Simone Moro: TOGETHER TOWARDS
NEW AND AMBITIOUS GOALS
The team holding the world leader in
satellite navigation enter the Italian mountaineer more representative of
recent decades. Not only as a testimonial because Simone Moro will be involved
in the development of products dedicated to outdoors, where Garmin has already
a position of leadership.
Monday, February 8. Simon Brown met the Italian
press in the stand of Garmin ISPO Winter 2010 (Monaco). The high-resolution photos are
available by clicking on pictures or at the following link: http://www.ldlcom.it/public/public/attach_img.asp?IDC=2110
It is considered one of the strongest
climbers in circulation after being grown on the walls of the Alps, was
successfully measured on major Himalayan peaks. Today Simone Moro is more of a
mountaineer, a true testimonial of the mountain in all its forms: classic rock climbing,
ice climbing and mixed up sports, going to the skyrunning races and ski
mountaineering. In short, a true hero of the outdoors.
It is for this reason that Garmin chose
him as an "active" testimonial
for the size of the outdoors.
Simone Moro, in fact, will not be
limited to the use of GPS products dedicated to the world of sport, but also
will focus on the development of an increasingly divided and closer to users
requirements.
To do business on the Himalayas, the
climber from Bergamo must sustain a demanding physical training, based on long
trips on foot in height and long rides bike racing, in addition of course to
climb the peaks of the Alps Thus Simon is a member "total" of
instruments Garmin. Forerunner dedicated to running, Edge for two wheels,
Foretrex for touring and climbing, hiking Dakota and Oregon will be his future
material and labor of study.
"Simone Moro is our ideal
testimonial because it is a sport professionals of 360 degrees and for there to
over 8,000 meters
we want to be Garmin," said Stefano Viganò division manager Sports and Outdoor
Garmin Italy "and this will be possible thanks to the support that Garmin
will provide Simone, with products dedicated to monitor his daily workouts
guided him to the highest mountains in the world. "
"I am extremely pleased with the
launch of the partnership with Garmin, a brand which is linked many memories of
my adventures in the mountains," added Simone Moro “and also because I can
offer to the company my experience of 30 years of mountaineering ".
But who is Simone
Moro?
Born in Bergamo on 27 October 1967, began as a young
man to attend and learn about the mountains. First walking trails with his
family during the summer holidays, then climbing with his father and at the age
of 13 he started climbing in a crag on Orobie. In 1985 he participated in the
first climbing competition in Bardonecchia. Forthe next five years and was competing
in sport climbing at international level, so he got into the Italian national team
in 1988, and was the coach until 1996. Graduated with 110 cum laude in Physical
Sciences, Simone Moro speaks five languages and gives lectures worldwide.
His familiarity with the instruments of
the satellite navigation also stems from having taken a license for
helicopters. Since 1992 I have over 40 mountaineering expeditions including 10
winter expeditions in almost all of the continents. Some of these adventures
have been awarded in Italy, Russia and America. 10 times I got on top of a
primary or secondary 8000
meters peak, although my mountaineering is not only
focusing on the collection of the 14 eight thousand meters peaks. This is the
reason why in my recent past there are many peaks of 7000 and 6000 meters as well as
technical ice climbing and mixed climbing. I like life touring as widely as
possible and varied.However, climbing is not the only passion of Simon, though
it remains his main occupation. In fact it is quite easy to find his name
linked to the parachute and, recently, to wingsuit skydiving. Also, his love for
the high altitudes led him to become a private pilot and commercial helicopter
rating on the turbine model AS 350 B2. Among the other things, he has had time
to write two books: "Comet
on Annapurna"
and "8000 meters
of living." But Simone Moro has increased the headlines for an important
story that has seen him involved in the Himalayas, where he worked for one
extreme rescue, without oxygen and at more than 8000 meters on the west
face of Lhotse 8516 m
in Nepal to help the mountaineer Tom Moores. To rescue the English man, Simon
gave up his climbing push the summit, and this choice earned him several
international awards such as Fairplay Pierre de Cubertin Trophy by UNESCO, the
Gold Medal for Civil Valour by President of the Italian Republic and in the
United States joined the prestigious David Sowles Award
given by the American Alpine Club |